Recent Articles
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Cloud Service Providers & Channel Partners at Odds
The COVID-19 pandemic has obviously had a major impact on the ability of channel partners to engage their end customers. Because most channel partners have been unable to visit a customer in person, they have needed to rely on digital marketing to engage customers more than ever. Most channel partners even in the best of…
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AWS Opens Marketplace to Channel Partner Software
Amazon Web Services (AWS) this week flexed its distribution muscles by encouraging channel partners that develop their own applications to bring those offerings to market via the Amazon Marketplace. During an online AWS re:Invent conference, AWS announced that consulting partners that build their own software will now be able to distribute their software via the…
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From VAR to MSP: Managing the Shift from Push to Pull
Being a “VAR” has been impossible for many, many years. Yet many channel partners still refer to themselves as VARs. The one thing that they should be thinking about is how this impacts the relationship they have with the brands of hardware and software they partner with. You Just Can’t Do That Back in the…
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IPv6 Transition Creates Big MSP Opportunity
It’s the project whose time has come – nine years ago. Literally all the IP addresses available in the original internet numbering scheme, IPv4, have been distributed, the last block in 2011. The new numbering has been available for many years, and the intention was to complete the transition from the old to the new…
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Subscriptions: Software Licensing on Steroids
Subscriptions, at the heart of all cloud services, are like software licenses used to be, except on steroids. Procuring them, tracking them, staying in compliance, and recycling them from departed employees to new are all major challenges often due simply to a lack of tools. Getting them and keeping them under control are a great…
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Tech Data Offers Bundled Microsoft Cloud Solution
Tech Data announced a solution that integrates the Microsoft 365 Business with its own Small Business Cloud Server offering, which runs on Microsoft Azure. This new cloud solution targets the growing small and midsize business (SMB) market, with greater support for Microsoft partners that are building their cloud practices. Tech Data will offer both Microsoft…
