Recent Articles
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Microsoft’s Cloud Channel Begins to Mature
Microsoft’s Cloud Channel Begins to Mature Microsoft’s Cloud Channel Begins to Mature A study finds that Microsoft partners are generating revenue across multiple services, especially in cloud infrastructure management and cloud app deployments. Top Cloud Practices Offered by Microsoft Partners Cloud infrastructure and management: 78%, Cloud application development: 53%, Mobility and security: 46%, Data platform…
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Why Greenfield Cloud App Services Opportunities Matter
One of the major sources of contention between the channel and cloud applications providers is that because many of these vendors initially sold direct, they have substantial services arms that are often in conflict with their partners. This is a significant issue because, given the level of profits generated by selling SaaS applications, the only…
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Google Compute Platform’s Partner Network Takes Shape
As part of an effort to compete more aggressively against rivals such as Microsoft and Amazon Web Services (AWS), Google is making a concerted effort to build a channel around the Google Compute Platform (GCP). Previously, Google focused most of its channel efforts on selling productivity applications such as the G-Suite. But at the recent…
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Cloud-Based UC May Overtake On-Premise PBX by 2020
Cloud-based UC Cloud-Based UC May Overtake On-Premise PBX by 2020 Service providers can take advantage of high-value opportunities in cloud-based contact centers and integrated team messaging and collaboration with UC SaaS. Accelerated Adoption Survey respondents believe that by 2020, the share of UCaaS and hosted PBX shipments will reach 51%, up 10 points from last…
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Citrix Advises Partners to Play Long Ball in the Cloud
When it comes to transitioning desktops into the cloud, Citrix management thinks 2017 will be more of a transition year, with 2018 shaping up to be the year when desktop-as-a-service (DaaS) supplants the traditional desktop. At the recent Citrix Summit 2017 conference, Citrix channel chief Craig Stillwell told partners that while lots of strides are…
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NVIDIA Starts to Flex Channel Muscles
As graphical processing units (GPUs) become mainstream elements of application environments, NVIDIA is starting to create a more robust channel ecosystem around its processors. To advance that goal NVIDIA added a NVIDIA GRID channel program aimed at cloud service providers (CSPs), while at the same time revealing additional partnerships with Nutanix and Hewlett-Packard Enterprise (HPE).…