Recent Articles
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Avnet Launches EMC Unit
Distributor Avnet Partner Solutions has created a unit dedicated to providing technical, marketing and sales support to VARs and integrators selling EMC Corp. products. The unit, headed by Avnet Partner Solutions Vice President Scott Look, will eventually have 35 people, including account development managers who will work with resellers to identify sales opportunities. The EMC…
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The Not-So-Private Memoirs of HP’s John Thompson
I got an unexpected and curious letter the other day from John Thompson, vice president and general manager, Solution Partner Organization – Americas, at Hewlett-Packard. Actually, it was addressed to Pedro Pereira of our Channel Insider staff, and I was merely cc’ed on it. But still, it does appear to have come directly from the…
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Digest: News from AMD, TalkSwitch, Spare Backup, Seagate, Adaptec, Network Chemistry
AMD introduces a new channel program. TalkSwitch introduces a sales training event for resellers. Spare Backup signs distribution agreements with TigerDirect.com and PC Mall. Seagate and Adaptec announce a channel program to promote SAS. Network Chemistry forges a distribution agreement with Channel Management International. AMD Launches Commercial Channel Program Microprocessor and flash memory vendor Advanced…
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Microsoft’s Certification Map Seeks to Put Meaning Back in the Initials
MCDBA. MCDST. MCAD.net. MCP. MCSA. MCSE 2003. MOS 2002. Those aren’t Department of Defense designations or the latest hip-hop playlist. Those are just a handful of the more than one dozen certifications Microsoft Corp. partners and IT executives are carting around under their credentials. “There were so many of them that it got to the…
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Microsoft Deputizes CPAs to Push Software
Microsoft Corp. took a page from the playbook of its partners when it launched the Microsoft Professional Accountants’ Network this summer to drum up business for Microsoft Small Business Accounting and other applications. For years VARs and systems Integrators have used the close ties between accounting firms and their customers to promote their offerings and…
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Microsoft Launches the Next Generation of Certifications
Microsoft Corp. Monday unveiled what it called a new generation of certifications for partners and IT executives, more reflective of the skills required. The new certification map is three-tiered—Microsoft Certified Technology Specialist, Microsoft Certified IT Professional or Professional Developer, and Microsoft Certified Architect—intended to provide a more accurate demonstration of an individual’s skills and a…
