Recent Articles
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Focus Is Critical to Solution Providers
Personal effectiveness experts such as Robbins, Covey and Peters have made careers out of helping professionals achieve a sense of personal focus. Unfortunately, there is little in the literature concerning business focus. Focus for both professionals and businesses, including solution providers, is the art of identifying what is important and directing the majority of your…
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MailFrontier Moves Toward Channel-Only Model
E-mail security vendor MailFrontier Inc. plans to shift 100 percent of its sales to the channel within a year. The company is well on its way, having already moved three quarters of sales to channel partners as of its last quarter, said MailFrontier CEO Anne Bonaparte. The channel-only approach is the most cost-effective way to…
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Google’s Channel Scheme Irks VARs
Sometimes even editors need confirmation. Every once in a while I have an initial harsh opinion, or a positive one, on a vendor’s channel strategy and I always try to run my thoughts by a handful of trusted VARs to keep myself in check. Such was the case when I first heard about Google’s grand…