Recent Articles
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Subscriptions: Software Licensing on Steroids
Subscriptions, at the heart of all cloud services, are like software licenses used to be, except on steroids. Procuring them, tracking them, staying in compliance, and recycling them from departed employees to new are all major challenges often due simply to a lack of tools. Getting them and keeping them under control are a great…
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Telecom & IT Convergence: Could It Happen?
Some consider it a pipedream, others a necessity, while still others think it will occur all by itself. Convergence of the IT channel and the telecom channel has been one of the most discussed challenges of the computing and communications world, for years. These are two remarkably separate channels operating side-by-side and intersecting far less…
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How to Model Channel Partner Programs for MSPs
There are only two ways for companies to make more money: One is to create new customers to sell to and then sell to them. To accomplish this you need to find new prospects, pursue them, penetrate those organizations, convince them of your superiority, propose excellent services and products, and close those sales. Many say…
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Commvault and Cisco Announce Tech Partnership
Commvault and Cisco just announced a technology partnership that will enable Cisco partners to resell Commvault software that’s aimed at secondary storage applications running on top of the Cisco Unified Computing System (UCS) platform. Brian Allison, vice president of worldwide alliances at Commvault, said the Cisco alliance marks the second major OEM alliance that Commvault…
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Influencers Add Another Layer of Channel Complexity
Influence peddling is generally considered to be a bad thing—especially when it comes to elected officials. But when it comes to software-as-a-service (SaaS) applications, IT vendors are willing to compensate partners for influencing customers to look in their direction. One of latest vendors to launch a partner program intended to reward partners for exercising their…
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Channel CTOs Need to Plug the Skills Gap
The single biggest issue impeding growth across the channel is not products or services; it’s the absence of people with the skills needed to implement them. That’s the assessment of Eduardo Kassner, CTO for the Worldwide Partner Group at Microsoft. To address that issue, his team will focus on proliferating skills across the channel by…
