Recent Articles
-
CA Technologies Aims to Change Its Channel Face
Change is nothing new when it comes the channel at CA Technologies. But with the naming of Alyssa Fitzpatrick as senior vice president of global partners and alliances, things related to the channel at CA Technologies may finally be changing for the better. Ever since Michael Gregoire became CEO in January 2013, the wheels of…
-
3D Printing Shapes Significant Channel Opportunities
As a technology, 3D printing has already captured popular imagination; everyone tinkering with one idea or another wants one for their basement or garage. But from a business perspective, 3D printers represent a major innovation that helps make organizations significantly more competitive on a global scale. Instead of having to manually build prototypes of everything…
-
Can the Channel Field the Apple Opportunity?
One thing solution providers are going to see a lot more of in 2014 is devices from Apple in their customer accounts. In the United States at least, Apple still dominates the consumer agenda. One way or another, a huge percentage of those devices, especially Apple iPads, are going to find their way into the…
-
The Channel Needs to Update Its Marketing Operations
One of the more perplexing and frustrating aspects of the channel is that vendors in one breath will extol the channel’s critical role in helping them grow their businesses and then in the next complain about how backward channel partners tend to be when it comes to investing in the sales and marketing expertise needed…
-
It’s Time to Thank a Channel Partner
The holiday season is a good time for everyone in the channel to take a step back and appreciate who exactly should be thankful for what. Vendors are always going on about how partners need to generate sales on their behalf in order to achieve the privilege of being in their channel partner programs. But…
-
Cloud Computing Changes the Rules for Channel Players
When elephants fight, it’s usually the mice that get killed. As the fight for control over the cloud intensifies between major cloud vendors such as Amazon, the traditional old IT guard solution providers in the channel are in danger of getting squashed. Not only are large amounts of infrastructure disappearing into the cloud, the billing…