Recent Articles
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Dell: 80% of Deal Registrations Approved
Since Dell formally launched its channel partner program in December, about 7,200 U.S. VARs and 700 Canadian VARs have logged onto the OEM’s partner portal and filled out the application to become one of the company’s channel partners. That’s according to Dell Channel Chief Greg Davis, who recently shared a channel program progress report with…
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Making Your Marketing Dollars Go 20 Times Further
How can you get the most bang for your marketing dollar? If you are a Hewlett-Packard partner you may get your big chance to maximize your marketing investment this month. The company is bringing back phase 4 of its Co-Marketing program. The program calls for HP partners to contribute money, to which HP adds 15…
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Cognos Restricts Entry for IBM VARs
IBM VARs hoping to sell Cognos software following IBM’s acquisition of Cognos may have to think again, as Cognos officials told Channel Insider that the company is going to heavily control the number of new VARs entering its channel program. Mel Zeledon, vice president of Global Alliances and Channel at Cognos, said despite IBM buying…
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POS Innovations: Many Ways to Shop
Innovations in point-of-sale technology used to be about as exciting as, well, the unveiling of a new cash register from NCR or IBM. But that’s in the past. Nowadays, the POS market is far more complex and diverse with an abundance of kiosks, self-checkout units and line-busting mobile devices, many of which are part of…
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A Whole Lot of Changes at Dell
He called it a program! Wow, that’s a change. Greg Davis, vice president and general manager of Dell’s Americas Channels Group, told me last year at the Ziff Davis Enterprise Channel Summit in Chicago, “We’re not creating a program. We’re creating a value proposition for solution providers that want to engage with Dell, and some…